It's a shame this snafu had to come up and off-color the good works of the Regional Tourism Act.
One also has to wonder why Glenwood Springs, New Castle, Silt, Rifle and Carbondale are not on board with seeking out funding for tourism related infrastructure.
How long will it take before we stop relying on sole source lodging taxes in these communities to fund our need for tourism and related economic development? Start going after programs like this, more GoCo funds and other grants that just might be out there if we were to devote a dedicated tourism/economic staffer to look.
Avatars in commentary are so vocal over this issue and still our leaders spin wheels in 4lo. Here's another year of possible funding simply passing us by.
"...DENVER--Gaylord Entertainment Co. and the five other applicants for state tourism incentives overestimated the number of new visitors their projects would bring to Colorado and, as a result, the amount of tax-increment financing they're eligible for, according to reports by the state's independent analyst.
The reports were prepared for the Colorado Economic Development Commission, which will decide in April which projects receive state tourism incentives. The state hasn't released the reports, but the municipalities applying for incentives provided copies to The Denver Post on Monday.
Several applicants said the consultant — Economic Planning & Systems Inc. — misinterpreted the Regional Tourism Act. Enacted in 2009, the RTA allows a portion of state sales taxes generated by a project that advances tourism to be used to help finance its infrastructure...."
(Learn more? Click title. Comment to discuss)
Showing posts with label Ski7. Show all posts
Showing posts with label Ski7. Show all posts
January 25, 2012
January 12, 2012
SandBox Comments: Hill Aevium Blog "Proud to launch the Ski 7 campaign for the Glenwood Springs Tourism Board"
The latest press release from Hill Aevium titles itself well, with accuracy and with grace.
Thank you for acknowledging the new Glenwood Springs Tourism Board is the entity doing the hiring of your expert firm.
SandBox will leave comment ability open on this post as a result and again, send out our best wishes on the success of this phenomenal idea and marketing campaign. Our guess is that the local folks will meet the release with positive enthusiasm.
(Read more about Hill Aevium? Click title and link within post. Comment (moderated) to discuss)
"Unapologetically pursuing and tracking patterns within the news others make since 2010."
Thank you for acknowledging the new Glenwood Springs Tourism Board is the entity doing the hiring of your expert firm.
SandBox will leave comment ability open on this post as a result and again, send out our best wishes on the success of this phenomenal idea and marketing campaign. Our guess is that the local folks will meet the release with positive enthusiasm.
(Read more about Hill Aevium? Click title and link within post. Comment (moderated) to discuss)
"Unapologetically pursuing and tracking patterns within the news others make since 2010."
January 9, 2012
SandBox Comments: Glenwood Springs Post Independent "Chamber launches ‘Ski 7' marketing for Glenwood Springs"
(Because the PI reporting on this, is not quite how the help of Hill Aevium really came about, the journalism failure will do nothing but antagonize the general population. That is unfair because what Hill Aevium has given us in this second brand from their talent and expertise (Spa of the Rockies was the first) is terrific and SandBox hopes wildly successful. So, thanks to the shortcomings of the PI in blurring the facts lines again, comment ability on this post is blocked. Here's a shout-out to Hill Aevium and those who lent their ideas to their talent. 'Ski7' looks fantastic and we hope it's a huge success!)
"...Ski 7, however, is the result of last year's competitive bidding process for the city's tourism marketing contract. The Glenwood Springs Chamber Resort Association won the bid, and has subsequently built a team of rivals with its competitor for the contract to launch a full-bore effort to attract Front Range tourists to Glenwood Springs.
Two billboards have gone up in high-traffic Denver locations, ads are running in the Denver Post and on Colorado.com — the website of the Colorado Tourism Office — and a new website, http://www.stayglenwood.com/, went live on Thursday to take lodging reservations.
The chamber asked its rival for the marketing contract, Hill Aevium of Edwards, to design the billboards and the StayGlenwood.com website. The results are stare-at-me images of an ice-encrusted skier and a powder-packed snowboarder, both with a glowing image of the Hot Springs Pool reflected in their goggles..."
(Heather McGregor)
(Read more? Click title. Comment to discuss)
"...Ski 7, however, is the result of last year's competitive bidding process for the city's tourism marketing contract. The Glenwood Springs Chamber Resort Association won the bid, and has subsequently built a team of rivals with its competitor for the contract to launch a full-bore effort to attract Front Range tourists to Glenwood Springs.
Two billboards have gone up in high-traffic Denver locations, ads are running in the Denver Post and on Colorado.com — the website of the Colorado Tourism Office — and a new website, http://www.stayglenwood.com/, went live on Thursday to take lodging reservations.
The chamber asked its rival for the marketing contract, Hill Aevium of Edwards, to design the billboards and the StayGlenwood.com website. The results are stare-at-me images of an ice-encrusted skier and a powder-packed snowboarder, both with a glowing image of the Hot Springs Pool reflected in their goggles..."
(Heather McGregor)
(Read more? Click title. Comment to discuss)
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